A Superdry Summer

Listen up Superdry Malaysia fans because the brands latest collection has arrived in our shore! From colourful prints to nautical stripes, the Superdry SS17 Collection evokes images of long days at the beach and late summer nights. Covering lightweight tops, shorts, dresses and transitional outerwear, the collection is set to be your summer staples.

Superdry’s iconic DNA has been injected into every carefully designed item, with intricate detail, sophisticated silhouettes and adorned pieces creating a refined spring/summer wardrobe. For women, the new collection has a huge amount of offer and mixes the best of beach, festival and urban style. 

The Castaway collection updates seaside stripes with a modern twist whilst Haute Bohemia fuses free spirit vibes with edgy detailing. The new Pastel Palm offering showcases classic beachside prints with an urban twist, perfect for the home or away vacationer. Shirts come oversized and structured, whilst outerwear updates with a pastel palette and new draped silhouettes.

For men, Noir photographic influences from the west coast have been incorporated throughout, with swim shorts and graphic tees exuding cool L.A. vibes. Outerwear is key; Microlight and multi fabrication silhouettes, thin quilted shells and subtle neon highlights offer stylish spring layers from day to night. Colour-pop hues alongside classic tones feature across shirts, mariner crews and, vests with brand new space dye fabrications and prints on grit tees offering a festival edge. Skinny jeans, tapered joggers, Chino and cargo trousers offer a contemporary look in multiple washes, indigos and classic preppy tones.

For more info check out www.superdry.com

Song playing inside my head: Alessia Cara's Scars To Your Beautiful